Turning Business Questions Into Actionable Intelligence.
Primary and secondary market research, business intelligence and research-led data solutions for organizations operating across global markets.
Clarity in complexity. Confidence in action.
Zionet MR is a research and intelligence partner for organizations looking beyond the obvious.
We combine primary research, secondary research, quantitative and qualitative methodologies with commercial understanding to make complex business questions easier to answer — and the next decision clearer to make.
Research built around decisions
Understand and design
Start with the business question, not the survey.
We begin with what is truly at stake commercially. The research method is engineered around the decision to be made, rather than selling a pre-packaged questionnaire.
Reach and validate
Reach the audience that actually holds the answer.
We access genuine decision-makers that generic panels miss. Crucially, every data point and interview response is audited and validated before it becomes a finding.
Deliver
Turn findings into something a client can act on.
We translate raw empirical findings into clear, commercial intelligence that enables executives, founders, and strategy teams to make confident investments.
Accessible, responsible market intelligence for high-stakes business choices.
- Make quality market intelligence accessible for businesses of every size.
- Built on responsible methodology and human expertise.
- Delivered through technology-enabled execution.
A globally trusted research ecosystem operating across borders.
- A globally trusted research ecosystem.
- Technology, data and human intelligence working together.
- Supports better business decisions at scale.
Three connected service lines. Primary and secondary form the core.
From original fieldwork to strategic intelligence, our capabilities are designed around the question — not a one-size-fits-all method.
Primary Research
Primary research carries most client work.
Custom-designed quantitative and qualitative studies that reach the right audiences and surface the answers that matter. We design, field, and analyze fieldwork studies built directly around critical commercial decisions.
Secondary Research
Secondary research turns desk findings into market intelligence.
Rigorous desk research and intelligence that connects fragmented information to a clearer commercial picture. Cross-checked sources become intelligence a client can act on.
B2B Growth & Data
B2B growth and data services extend that core into action.
A complementary capability that turns a stronger understanding of markets and audiences into more focused growth activity. Research-informed support for commercial teams.
Thoughtful research is a progression. Each stage builds toward an insight you can put to work.
Unpacking what is truly at stake.
Start with the business question, not the survey. We clarify the commercial decision, hypotheses, and operational constraints.
Framed Research Objective & Scope Charter
Sector perspective. Broad horizons.
Every industry has its own questions. We bring a research mindset that adapts to the dynamics of yours.
Explore industry focus areasTechnology & Software
Enterprise software, SaaS buyer journeys, AI adoption, semiconductor supply chain, cloud infrastructure, and cybersecurity.
Healthcare & Life Sciences
Pharmaceuticals, biotechnology, medical devices, clinical diagnostic panels, healthcare provider economics, and digital health.
Manufacturing
Industrial automation, robotics, process manufacturing, specialty chemicals, advanced materials, and factory equipment.
Financial Services & BFSI
Institutional banking, wealth management, insurance, alternative investment funds, and fintech adoption benchmarks.
Automotive & Mobility
Electric vehicles, battery supply chains, tier-1 component suppliers, aftermarket dynamics, and urban mobility ecosystems.
Energy & Utilities
Renewable energy, power grids, clean tech, upstream/midstream oil & gas, refining capacity, and decarbonization pathways.
Retail & FMCG
Fast-moving consumer goods, consumer sentiment tracking, basket economics, direct-to-consumer models, and category health.
Construction & Real Estate
Commercial real estate demand, green building materials, infrastructure development, contractor procurement, and proptech.
Transportation & Supply Chain
Global freight forwarding, maritime shipping, air cargo, 3PL/4PL warehousing, and cold chain logistics intelligence.
Travel & Hospitality
Airlines, international hotel chains, tourism boards, corporate travel management, and digital hospitality platforms.
Education & EdTech
Higher education institutions, vocational academies, corporate upskilling programs, and digital EdTech tools.
Publishing & Consulting
Management consultancies, business research publishers, executive advisory firms, and professional services practices.
Supporting global research markets. One base in Pune serves six regions.
Based in Magarpatta, Pune, India, we support research requirements across major international target markets through flexible, project-led execution.
North America
United States & Canada
B2B executive IDIs, CAWI surveys, industry market sizing, competitive benchmarking.
United Kingdom
United Kingdom & Crown Dependencies
Executive CATI, B2B qualitative interviews, corporate strategy research.
Europe
Germany, France, Nordics, Benelux & Southern Europe
Multilingual CATI, qualitative depth interviews, regulatory tracking, pan-European panels.
Middle East
UAE, Saudi Arabia, Qatar, Kuwait & Wider GCC
Senior stakeholder interviews, energy & infrastructure research, market-entry feasibility.
APAC
Singapore, Australia, Japan, Southeast Asia & South Korea
Cross-border consumer sentiment, supply chain intelligence, B2B partner mapping.
India
Magarpatta, Pune (Central Hub) & Nationwide Fieldwork
Deep primary research, nationwide consumer studies, and centralized global project management.
* North America, UK, Europe, Middle East, APAC and India served from Pune, with vetted research partners extending capability.
ZeoSet MR operations layer. One system for scattered research work.
Research teams run projects across separate tools, spreadsheets and people. ZeoSet MR connects project tracking, data management and reporting into one operations layer.
Project Workflows & Data Management
Status: Planned. Centralizing disparate survey links, quota tracking, respondent communications, and raw data files.
Quality Validation & Reporting Automation
Status: Coming Soon. Standardizing audio auditing, statistical cross-tabulations, and client dashboard delivery.
* Developing research & data technology layer by Zionet Global.
Built for the whole picture.
Good intelligence rarely comes from one source or one way of seeing. We work across methods, markets and audiences to find the fuller answer.
Research-first thinking
Approach starts with the business question, not a fixed product to sell.
We never force-fit your commercial challenge into a generic syndicated report or rigid template. Every engagement begins with understanding the decision you face.
Global audience access
Reaches respondents across markets, including hard-to-reach groups.
From C-level executives and key opinion leaders to niche technical practitioners and consumer cohorts, we access true decision-makers that generic self-serve panels miss.
B2B and B2C strength
Understands both supply-side decision-makers and demand-side consumers in one programme.
Seamlessly integrating B2B industrial buying-center dynamics with large-scale consumer behavioral sentiment to give leadership the complete market picture.
Flexible project models
Scales from a single study to an ongoing research programme.
From targeted fast-turnaround market validation studies to continuous multi-year competitive intelligence tracking, we adapt to your organization's cadence.
Proof through case studies
A repeatable structure holds every project.
Objective
States what the client needed to know and the core commercial decision at stake.
Respondents & Geography
Names who was reached and where, defining specific seniority and market boundaries.
Methodology & Sample
Explains how the answer was reached: sample size, CATI/CAWI mix, and validation controls.
Deliverable & Impact
Shows what changed for the client: the strategic pivot, market entry, or revenue decision enabled.
Built to collaborate
Six categories fill gaps our core team does not cover. Each partner is chosen for specialist capability, not just added capacity.
Primary research
Specialist fieldwork teams across niche geographies and languages.
Respondent recruitment
Targeted access to verified C-suite and hard-to-reach panels.
Data & technology
Analytical tools and survey platforms extending project capabilities.
Research operations
Quality assurance, audio auditing, and translation specialists.
Specialist industry
Domain experts in semiconductor, biopharma, and energy.
Analytics & consulting
Statistical modeling and commercial advisory partners.
* Partner names and logos stay as placeholders until approved under mutual governance agreements.
Become a Research PartnerPeople behind the perspective.
Research is rigorous work — and deeply human work. Our approach is shaped by curiosity, care and a commitment to useful answers.
Salman Shaikh
Founder & CEO- Drives international business development and research commercialisation.
- Leads client relationships across primary and secondary research.
Ashish Bhadiya
Co-Founder / Leadership- Second leadership seat, confirmed by the team.
- Final designation to be set, updated without a site redesign.
Perspectives on research & commercial truth.
Framing the B2B Research Question: Moving from Vague Inquiry to Precise Scope
Why the highest failure rate in commercial research happens in the first 48 hours of project definition, and how to structure hypotheses before fielding.
Reaching the Niche C-Suite: Overcoming Response Fatigue in B2B Fieldwork
The economics of executive recruitment, screening qualification criteria, and why senior decision-makers participate in research interviews.
Triangulating Secondary Intelligence: Beyond Surface Industry Reports
How disciplined desk research integrates corporate disclosures, regulatory registries, and macro trade flows to uncover actual competitive reality.
Have a Research Question?
Tell us what you are trying to understand. We will help identify the right research approach, audience and methodology.
Every study starts with one question.
A business question is enough to open the conversation. The team designs the study around it rather than fitting the question to a fixed package.
Strict Confidentiality & NDA First
Every inquiry, commercial question, and research hypothesis is held under rigorous mutual non-disclosure standards.
Fast 24-Hour Scope Assessment
Our senior research directors review your requirements and provide an initial methodological evaluation within one business day.
Discuss a research requirement
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